Megan V. Walker

Megan V. Walker

https://meganvwalker.com

Tips, tricks and ideas for non developer geeks

Frequency Capping To Avoid Message Fatigue In Real-time Marketing

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Frequency Capping To Avoid Message Fatigue In Real-time Marketing

One of the much needed features from Wave 1 2023 for marketing was the ability to set a cap on the number of messages someone could be sent. Limiting the number of messages with frequency capping was made generally available in the April 2023 release, which means it’s ready to go and to start being … Continue reading Frequency Capping To Avoid Message Fatigue In Real-time Marketing

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