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The Pros and Cons of Different Marketing Attribution Models

The Pros and Cons of Different Marketing Attribution Models

The customer journey can be a long and arduous one, calling at many ports before the decision to buy is finally made. As marketers, it's important that we map the entire journey so we can understand which marketing touchpoints are vital navigation aids and which are merely signposts on an already clearly defined route. Marketing …

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Microsoft Dynamics 365 | Partners | Pricing & Cost | Dynamics CRM
Microsoft Dynamics 365 | Partners | Pricing & Cost | Dynamics CRM

Microsoft Dynamics 365 experts providing comparisons and opinions to professionals in the CRM selection process since 2009

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