Dynamics 365 Customer Insights – Journeys – Create effective audiences with marketing website interactions

We are announcing the ability to create effective audiences with marketing website interactions in Dynamics 365 Customer Insights – Journeys. This feature will reach general availability on May 15, 2026. How does this affect me? This feature enables you to use signals from website interactions to refine your segments based on customer intent. With this feature, you can use page visits, clicks, or both as behavioral conditions in segments to define your audience. Users can further target specific behaviors using information like the page name, URL, and specific click coordinates on the page. To enable this feature, web tracking must be enabled in your environment’s configuration. All the interaction data from web tracking will then be available as behavioral conditions when creating segments. What action do I need to take? This message is for awareness, and no action is required. Message ID: MC1293430

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