You Know CRM, but What About Contextual CRM?
Author JC Quintana emphasizes the importance of contextual relationship development in customer relationship management (CRM). To make it contextual, a CRM strategy must be tailored to meet the unique needs, circumstances, and characteristics of customers. This goes beyond just collecting customer data and requires a deep understanding of their behavior patterns, preferences, and expectations. By adopting a contextual approach, businesses can create a more personalized and engaging customer experience. To learn more about contextual CRM and its importance, read the full article.
The post You Know CRM, but What About Contextual CRM? originally appeared on CRM Software Blog | Dynamics 365.
Additionally, the post includes a related posts section at the bottom with links to other CRM-related articles on the same website.
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