Transforming Marketing through Trigger-Based Journeys: A Talk with Vinay Deo

In this podcast episode, Vinay Deo, a principal group product manager at Microsoft, shares his journey from working on personal gadgets to Bing Ads, to his current role focusing on customer insights and orchestration, and how he has transformed marketing through trigger-based journeys. The episode covers the enhanced customer experiences and the unification of customer profiles from various data sources by Dynamics 3.6.5, which has revolutionized marketers' responses to customer actions. In addition, the power of real-time customer engagement dynamics and ways to personalize messages and boost customer engagement while identifying and utilizing consumer preferences are also discussed. Throughout the podcast, Vinay also shares personal anecdotes, such as his love for travel and the vibrant food culture in Seattle.

If you're interested in learning more about transforming marketing through trigger-based journeys and Dynamics 3.6.5, this podcast is a must-listen. You'll gain valuable insights into the power of real-time customer engagement dynamics and the importance of personalization for enhancing customer experiences.

Listen to the full conversation on Spotify.