Microsoft Viva Amplify: New “average time spent per user” graph in reporting

Microsoft Viva Amplify is introducing a new “average time spent per user” graph to its reporting, available at both the campaign and publication levels. This metric will be supported by SharePoint and Outlook channels. The rollout will occur from mid-March to mid-April 2025, requiring no admin action. We are excited to announce the addition of a new graph called “average time spent per user” (dwell time) to Amplify reporting. The dwell time graph will indicate the average time users spent reading a publication, providing important insights into user engagement with the Amplify campaign. Dwell time will be available at the campaign level as well as for every publication in the campaign. This metric will be supported from Microsoft SharePoint and Microsoft Outlook channels. This message is associated with Microsoft 365 Roadmap ID 421193. When this will happen: General Availability (Worldwide): We will begin rolling out mid-March 2025 and expect to complete by mid-April 2025. How this will affect your organization: This new metric will be added as a card to the Amplify reporting tab. What you need to do to prepare: This rollout will happen automatically with no admin action required. You may want to notify your users about this change and update any relevant documentation as appropriate. Message ID: MC1025211

The post Microsoft Viva Amplify: New “average time spent per user” graph in reporting appeared first on M365 Admin.